My Hero Academia (MHA), created by Kohei Horikoshi, has become one of the most beloved anime and manga franchises of the modern era. With its mix of superhero action, emotional storytelling, and a diverse cast of characters, it has captured fans worldwide. The series has expanded beyond manga and anime into gaming, merchandise, and global pop culture collaborations. Himiko Toga
For fans, it is not only about watching Izuku Midoriya’s journey or cheering for All Might, Bakugo, and Todoroki. It is also about engaging with the franchise in real life—through immersive games, collectible merchandise, fashion, and events. In 2025, the franchise continues to grow stronger, with new game releases, merchandise drops, and collaborations fueling fan excitement.
This article takes you through the latest updates on MHA games and merchandise, giving a complete look at what’s new, what’s trending, and what fans can look forward to.
Latest MHA Game Releases
New Console & PC Titles
Gaming has always been one of the most exciting ways for MHA fans to dive deeper into the universe. The franchise has released several titles over the years, including the My Hero One’s Justice series, which allowed players to experience high-energy battles between heroes and villains.
In 2025, developers continue to push boundaries with new releases. One of the most anticipated console and PC titles is rumored to be an open-world RPG inspired by the world of quirks. Unlike the linear combat systems of earlier fighting games, this title allows players to explore cities, attend U.A. High School as a customizable student, and interact with heroes, villains, and classmates. Early previews suggest that players can even choose whether to walk the path of a hero or villain, making choices that influence story progression.
This game promises a deeper level of immersion, where combat mechanics are not limited to one-on-one battles but instead expand to large-scale city confrontations, rescue missions, and cooperative gameplay. Fans have already expressed excitement at the thought of experiencing “hero internships” or villain schemes in a fully fleshed-out virtual world.
Mobile Game Updates
Mobile gaming has become a major hub for anime-based titles, and My Hero Academia is no exception. The mobile game MHA: The Strongest Hero has been a consistent favorite, with seasonal updates and event-based expansions. In 2025, it continues to thrive with the introduction of new character cards, limited-time hero costumes, and PvP enhancements.
Recent updates have introduced fan-favorite characters such as Lady Nagant and the League of Villains’ members into the roster, giving players more versatility. Holiday events and anniversary celebrations have also included exclusive skins—such as winter-themed hero costumes or school festival outfits. These updates keep the community active and ensure that fans return to the game for fresh content every few months.
Additionally, developers are integrating cross-platform events, allowing players to link their accounts across devices and compete in global tournaments. The growing competitive scene is proving that MHA’s mobile titles are not just casual experiences but can rival other major anime games in terms of engagement and replayability.
Upcoming Announcements
Beyond existing titles, fans are buzzing with rumors about upcoming projects. Industry insiders have hinted at a multiplayer battle arena game similar to popular hero-based shooters. Instead of traditional fighting mechanics, this would allow teams of heroes and villains to battle in real-time, using quirks strategically to gain victory.
There is also talk of a visual novel-style game focusing on character relationships and emotional storytelling. Unlike the action-heavy titles, this would appeal to fans who enjoy the slice-of-life aspects of MHA—friendships, school events, and the personal struggles of young heroes.
Although official confirmation is pending, these leaks have already stirred discussion in fan communities, with speculation running wild about which characters will take center stage.
Major Merchandise Updates
Action Figures & Collectibles
Merchandise remains one of the strongest areas of growth for My Hero Academia. In 2025, manufacturers such as Bandai, Funko, and Banpresto have released stunning new figures that highlight both classic and recent arcs from the anime.
High-quality statues of Deku in his Full Cowling mode, Todoroki in mid-battle, and Bakugo in explosive poses have been showcased at global toy fairs. Villain figures are equally popular, with Himiko Toga and Dabi receiving intricate models that capture their dark charm. Limited-edition collectibles, including metallic variants and glow-in-the-dark versions, sell out quickly, often becoming prized items for fans and resellers alike.
Funko Pop continues to expand its MHA line, with wave after wave of new releases. The latest additions include student costumes from the Sports Festival arc, special battle-damaged versions of heroes, and oversized pops of Gigantomachia and All Might. These releases keep collectors engaged, ensuring that MHA remains one of the most successful anime series in Funko’s catalog.
Apparel & Accessories
MHA-inspired fashion has taken on a life of its own. In 2025, collaborations with well-known clothing brands have brought new waves of hoodies, jackets, sneakers, and even jewelry to fans. Many of these collections focus on subtle designs that allow fans to represent their favorite characters in everyday wear, while still appealing to fashion-forward audiences.
For instance, a recent streetwear collaboration introduced jackets modeled after hero costumes, such as Deku’s green jumpsuit-inspired hoodie and Bakugo’s explosive orange-and-black bomber jacket. Limited sneaker releases featuring designs inspired by All Might and Shoto Todoroki sold out within hours of launch.
Accessories such as backpacks, wallets, and caps featuring U.A. High’s logo or class insignias have also become fan favorites, especially among younger audiences. Cosplay communities are equally excited, with high-quality replicas of hero costumes being made available for those who want to recreate their favorite characters’ looks at conventions.
Manga & Anime Tie-ins
MHA’s manga and anime tie-ins continue to dominate the merchandise scene. In 2025, publishers have released special collector’s edition manga volumes featuring exclusive cover art, posters, and behind-the-scenes content from Kohei Horikoshi. These editions are often released in limited quantities, making them a must-have for fans.
Blu-ray and DVD box sets of the anime, especially covering the final arcs, have also been released with bonus material such as interviews, artbooks, and soundtrack CDs. These bundles provide not only entertainment but also collectible value for long-term fans.
Some merchandise bundles even include character-themed stationery, school supplies, and home décor—bringing a touch of MHA into everyday life.
Collaborations & Special Events
In recent years, My Hero Academia has collaborated with global brands, and 2025 is no different. Partnerships with companies such as Nike, Adidas, and Funko have introduced exclusive crossover merchandise.
For example, a sportswear collaboration brought out a line of running shoes inspired by hero quirks, such as lightning-themed shoes for Denki Kaminari and fire-ice hybrids for Todoroki. Meanwhile, food and beverage companies have launched limited-edition packaging featuring MHA characters, appealing to both collectors and casual buyers.
Special events have also become a highlight for fans. Anime conventions around the world regularly host MHA-themed panels, pop-up stores, and exclusive merchandise launches. Limited-edition items, such as anniversary keychains, posters, and exclusive figurines, are often only available at these events, making them highly sought-after collectibles.
Online events have also grown, especially after the global pandemic years. Virtual expos allow fans from different countries to attend live-streamed announcements, participate in digital lotteries for merchandise, and interact with voice actors. These events strengthen the global community and make fans feel more connected to the franchise.
Where to Buy
With the rising popularity of anime merchandise, finding authentic MHA products can sometimes be challenging. Fans are advised to purchase from official retailers and licensed stores such as Crunchyroll Store, Funimation Shop, Bandai Namco, and major toy distributors.
Online platforms like Amazon and specialty anime shops also offer a wide range of products, though buyers need to be cautious of counterfeits. Limited-edition items are often only available through pre-orders or official event stores, so fans who want to secure rare merchandise should stay updated on announcements and release schedules.
Retailers have also introduced subscription boxes that deliver monthly MHA-themed goods, including mini-figures, clothing, and accessories. These boxes are a fun way for fans to expand their collections without hunting for each item individually.
Fan Reactions & Community Buzz
The MHA fandom continues to be one of the most active in the anime community. Social media platforms like Twitter, Instagram, and TikTok are filled with unboxing videos, reviews, cosplay showcases, and fan discussions about the latest merchandise and game updates.
Gaming streamers regularly share their experiences with MHA mobile and console titles, often drawing large audiences eager to see gameplay of new characters or limited-time events. Meanwhile, collectors proudly showcase their action figures, limited edition items, and custom-made MHA merchandise, inspiring others to join the hunt.
Cosplay remains a major trend, with new merchandise releases providing fans with even more options for character accuracy. The introduction of high-quality apparel and accessories has allowed fans to blend cosplay and fashion, creating looks that work both at conventions and in everyday life.
The community buzz proves that MHA is not just an anime but a cultural force that continues to grow with every update.
Conclusion
My Hero Academia has shown no signs of slowing down in 2025. With new games that immerse fans deeper into the world of quirks, exciting merchandise that brings favorite characters into real life, and global collaborations that expand the franchise’s reach, it continues to thrive as one of the most influential anime franchises of this generation.
For fans, these updates represent more than just entertainment. They are opportunities to connect with a world they love, to collect, to play, and to express themselves through fashion and fandom. Whether through an open-world game where players craft their own hero story or through a collectible figure of their favorite character, My Hero Academia keeps proving that it is more than a series—it is an experience that lives on in every fan’s life.
FAQs
Q1: What is the newest MHA game in 2025?
The latest buzz is around an upcoming open-world RPG where players can attend U.A. High, choose between hero or villain paths, and experience large-scale battles.
Q2: Are there any new MHA mobile game updates?
Yes, MHA: The Strongest Hero continues to add new characters like Lady Nagant, seasonal events, and exclusive hero skins.
Q3: What new MHA merchandise is trending right now?
Limited-edition figures, cosplay-quality apparel, and special manga collector’s editions are some of the hottest items in 2025.
Q4: Where can I buy official MHA merchandise?
Trusted sources include Crunchyroll Store, Funimation Shop, Bandai Namco, and licensed retailers online.
Q5: Are there any collaborations happening this year?
Yes, MHA has teamed up with major fashion and sportswear brands, releasing exclusive sneakers, hoodies, and accessories inspired by heroes and villains.